Bay Towel
The leading commercial laundry in Wisconsin.
Today, Bay Towel is a highly diversified production facility serving healthcare, industrial manufacturers, food manufacturing, and hospitality customers throughout the state of Wisconsin. The company’s core values of family, integrity, unprecedented customer service, and the highest quality products have helped it be successful and grow from a small family business into the leading commercial laundry in the Wisconsin market.
Our History
1929
The Beginning | Royal Cleaners
Aunt Olive and Uncle Harvey start Bay Towel as Royal Cleaners in De Pere, Wisconsin.
1946
2nd Generation |
Don Butz
Donald Butz moves to De Pere in 1933 and works for his Aunt & Uncle. In 1946 he becomes a partner in the business.
1965
Expanding | Model Laundry
Donald and Uncle Ken Butz purchase Model Laundry. The laundry runs side by side with Bay Towel.
1970
3rd Generation |
John Butz
Current owner John Butz joins his father Don and Uncle Ken to grow the business.
1974
New Industry | Uniform Rental
Bay Towel enters the uniform rental industry.
1982
Growth | Milwaukee
Milwaukee service depot is established to grow the southern part of the state.
1986
Growth | Wausau
Wausau service depot is established to grow the central and northern markets of Wisconsin.
1989
Expanding | Warehouse
Bay Towel's primary production facility grows from a 20,000 sq feet warehouse to an 80,000 sq foot warehouse on the west side of Green Bay.
1996
Packers Honor Bay Towel Excellence
The Green Bay Packers recognize Bay Towel for 60 consecutive years of service dating back to 1936.
2010
Accredited Laundry Healthcare
Bay Towel becomes a Healthcare Laundry Accredited Laundry facility.
2014
4th Generation |
Jake Butz
John's son Jake Butz, 4th generation of the family, re-joins Bay Towel.
2014
Expanding | Warehouse
An additional 16,500 square feet are added to the growing production facility.
2020
Celebrating 50 Years |
John Butz
Owner John Butz, celebrates 50 years working for the family business.
2023
Promotion | Jake Butz
After 9 years at the business, Jake Butz takes over as President & CFO of Bay Towel.
